About The Studio By Youme
Founded by Yummie Ogbebor, The Studio By Youme carries a carefully considered edit of one of a kind pieces from Africa and further afield, as well as a capsule collection of must-have and occasion wear shutdown numbers designed by Yummie herself and created in house.
A visit to the Studio is first and foremost a fun adventure as Yummie encourages clients to play, because if clothes don’t make you smile, then really what is the point? Add to this maxim regular drops and limited runs of pieces and you are guaranteed that no two visits will feel the same. Finally, in Yummie herself, clients have a secret weapon in their style arsenal. A seasoned stylist for runways, magazine shoots and celebrities she is a maestro of pulling together a killer look, enhancing your best features , and not allowing the individual to get lost in any given ensemble. It is visual alchemy and it is available to all.
There are few as committed to style as Yummie, our founder, whose own personal style has been feted by Elle Magazine and who has garnered the trust and collaborated with many; including Nollywood Royalty, Rita Dominic, Michelle Dede, and Osas Ighodaro, musician JIdenna and filmmaker Stephanie Linus.
Loving style doesn’t mean following trends, although Yummie is cognisant of all that contemporary and historic fashion has to offer. Instead, she curates and encourages her clients to embrace a similar approach: selecting or having pieces created that will remain pivotal items in their closet long after the seasons have changed.
Clothing and putting them together to create an outfit is an art form. It requires a keen understanding of cut and form but an empathetic eye and ear to see and hear what the client needs most. Yummie does both. As a designer, stylist, and retailer she is fluent in the language of fashion and rather than dictate, assists clients so they can better articulate themselves through their wardrobe choices.
From birthday shoots to full closet reboots Yummie and the team are at your service to ensure you look, feel and present your best self to the world.